if an advertising campaign is being conducted on Google Ads or social networks and you need to find out exactly where potential customers come from, where it is more rational to invest your budget.Situations when you need to use UTM tags: To use a static value, just remove the curly braces and write your own value, which will be passed to the Google Analytics’ analytics systems. The ID of the keyword (labeled "kwd"), dynamic search ad ("dsa") target, remarketing list target ("aud"), product partition ("pla"), or hotel group partition ("hpi") that triggered an ad.įor multiple target IDs, the output shows in the following order: "aud, dsa, kwd, pla, hpi." For example, if you add a remarketing list to your ad group (criterion ID "456") and target the keywords ID "123" the with the key phrase for which the demonstration was made.
UTM TAG BUILDER UPDATE
Update the URL to support the upgraded extension ValueTack for extension upgrade. The ID of the asset-based/upgraded extension that was clicked. The ID of the feed-based/legacy extension that was clicked.
(Use this when you've set up your tracking information at the account or campaign level and want to know which ad group served your ad.) (Use this when you've set up your tracking information at account level and want to know which campaign served your ad.)
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